Established eCommerce Arts & Crafts Supplier with 30 Years of Brand Recognition

This is a 30-year-old eCommerce brand in the Arts & Crafts Supplies vertical. The company specializes in unique and natural products, offering over 1,000 high-quality products including 100% wool felt, wool fiber, cotton fabrics and doll-making products. Sales are primarily through their WooCommerce website (65%), with additional revenue from Amazon (20%) and Etsy (10%). The business has a loyal customer base and opportunities exist for growth through social media marketing, SEO optimization, and expansion to additional sales channels.