Men's Fragrance eCommerce Brand with Proprietary Formulas and Strong Growth
Financial Details
- Asking Price:
- $35,000,000
- Annual Revenue:
- $43,986,520
- Cash Flow / SDE:
- $10,178,697
- Profit Metric:
- Cash Flow
- Valuation Multiple:
- 3.4x
- Location:
- US
- Source:
- Date:
- September 15, 2025
Key Highlights
Description
This listing presents a rapidly scaling, direct-to-consumer (DTC) eCommerce brand specializing in men's grooming and fragrance, particularly pheromone-based colognes and scientifically formulated skincare. Established in 2022, the business boasts impressive growth metrics, including 209% year-over-year revenue growth, a $111 Average Order Value (AOV), and over 1,000 daily orders. Key differentiators include proprietary formulas developed with scientific expertise and a significant advantage from 95% U.S. manufacturing, ensuring quality control and supply chain stability. The brand operates 100% online with remote operations, utilizing third-party logistics (3PL) and Fulfillment by Amazon (FBA) for efficient order fulfillment. Sales channels are diversified across a high-performing Shopify website, an established Amazon storefront, and a growing TikTok Shop, supported by robust digital advertising and a substantial email/SMS marketing engine with over 2 million subscribers and 2.2 million unique monthly visitors. The company maintains approximately $400,000+ in inventory. A dedicated remote team is available post-acquisition. The business is well-positioned in a growing market with opportunities for SKU expansion, international market entry, B2B development, and subscription models. It also emphasizes eco-conscious, cruelty-free production.
Industry Information
- Industry Description:
- Direct-to-consumer eCommerce brand in the Men’s Grooming and Fragrance industry, specializing in pheromone-based cologne and skincare.
- Classification:
- Beauty & Personal Care
Operational Snapshot
- Year Established:
- 2022
Real Estate & Lease
- Status:
- Not_included
Assets & Inventory
- Inventory Value:
- $400,000 USD
- Includes Inventory:
- Yes
Broker Contact
- Company:
- WebsiteClosers.com
- Email:
- [email protected]
- Phone:
- 800-251-1559
Listing Details
- Listing ID:
- 84b36f5a-b930-4ead-9f9d-f2086e679b7c
- Source Listing ID:
- WC 3665
- Deal Status:
- For Sale
- Last Updated:
- September 15, 2025
- Currency:
- USD