Natural Health & Beauty Products Ecommerce Store

This is a well-established 20-year-old e-commerce business specializing in super-premium, natural, and organic supplements and beauty products. The business has cultivated a substantial customer database of over 30,000 individuals, with an impressive 70% repeat business rate, highlighting strong customer loyalty. It maintains good relationships with 25 suppliers and manufacturers, offering over 4,000 SKUs. Operations primarily utilize a just-in-time delivery model (90%), with a smaller portion using dropshipping (10%). The business presents numerous growth opportunities, including expanding SKU offerings from current wholesalers, venturing into international markets, and easily integrating with major platforms like Amazon, eBay, and Walmart. It is a turn-key operation that can be managed from anywhere in the U.S., with strong transitional support offered to the new owner. The business is being divested by a private equity firm seeking to pursue other interests.