Nutritional & Personal Care Products eCommerce Store

This is a nine-year-old, well-established e-commerce business specializing in nutritional supplements, vitamins, personal care items, and healthy food products. Originally a catalog marketer, the company has successfully transitioned to internet distribution, operating through a Yahoo Store Front, which ensures verifiable sales data. The business boasts an extensive catalog of 17,000 SKUs, with a highly efficient inventory model where only 5% is stocked in-house, and the remaining 95% is managed via a just-in-time delivery system, keeping inventory costs minimal. Its proprietary software package enhances purchasing, inventory management, split-shipment, and order processing capabilities, making the business highly scalable. Products are marketed globally through major shopping engines and pay-per-click advertising, reaching customers in over 40 countries. The company benefits from established supplier arrangements and discounted pricing agreements with major vendors and manufacturers, which are transferable to a new owner. The business is relocatable to any US location and has experienced significant growth over the past two years, positioning it for continued rapid expansion as a leading e-commerce marketer in its segment.