Online Genealogy Research Company Specializing in Family History Services

This is a 5-year-old online company that offers full-service genealogy research, covering family trees, probate, adoption, and citizenship by descent. The business provides 6 different packages targeting both individuals and businesses, with prices ranging from $349 to $5,600+. It boasts a marketing database of 3,000 customers and maintains good relationships with 15 established subcontractors who handle all research aspects. The owner's role is minimal, requiring only 10-15 hours per week for supervision and management, as a project coordinator handles day-to-day communication with subcontractors and customers. Traffic sources are diverse, with 46% from SEO, 30% from Paid, 12% Direct, 8% Referral, and 4% from Social. Strong growth opportunities exist through additional paid marketing, aggressive email campaigns, affiliate marketing, social media, and expanding product/service offerings to the existing customer base. The owner is selling to pursue a career change and will provide transitional support.