Organic Health & Wellness Products eCommerce Store

This is an established 18-year-old eCommerce business that operates as both a retailer and wholesaler of organic and natural plant-based health food products, with a strong focus on the Canadian market. The company specializes in hard-to-find, pure, unaltered foods and supplements. It offers over 700 products, with average order sizes of $150 retail and $500 wholesale. The business benefits from a loyal customer base, with a 45% repeat purchase rate and a database of over 66,000 customers. Operations are lean, with the owner managing the business 10-20 hours per week, supported by two full-time employees. Inventory is primarily stocked (90%), with a small portion drop-shipped (10%). Sales channels are diverse, with significant contributions from search engines (45%) and direct traffic (45%), complemented by email marketing (8%). The business presents numerous growth opportunities, including expansion into major online marketplaces like Amazon, Walmart, and eBay, adding new SKUs, international market penetration, and implementing PPC and social media marketing strategies. The business is described as a turn-key operation with strong transitional support offered to the new owner. The owner is retiring.