Outdoors, Survival & Security, Hobbies Affiliate & Display Advertising Business

This is a well-established WordPress website operating in the Outdoors, Survival & Security, and Hobbies niches, launched in December 2019. It serves as a comprehensive resource for outdoor enthusiasts, focusing on shelter, long-distance walking, essential gear, safety, and meal preparation. The business generates revenue through multiple streams including Mediavine, Amazon Associates, YouTube, and various other affiliate programs. Traffic is primarily driven by Facebook and Google Ads. The owner dedicates approximately 10 hours per week to content updates, analytics review, and ad campaign management, with virtual assistants handling content creation and other operational tasks, indicating a highly leveraged model. Opportunities for growth include scaling Facebook advertising, developing a personal brand, selling digital products, and expanding affiliate collaborations. Risks include fluctuating RPMs and potential increases in ad pricing. The seller is offering up to 90 days of support.