Profitable 4-Year E-Commerce Beauty Products Store in Dubai

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Financial Details

Asking Price:
$109,000
Annual Revenue:
$356,000
Cash Flow / SDE:
$71,000
Profit Metric:
Net Profit TTM
Valuation Multiple:
1.5x
Location:
Dubai, AE
Source:
Date:
September 15, 2025

Key Highlights

Profitable e-commerce business in the growing beauty and wellness niche with TTM Net Profit of $71K on $356K sales.
Established brand with a loyal customer base (23.41% returning customers) and strong online presence (18K+ Instagram followers, 14.6K email subscribers).
Relocatable business with management willing to stay, offering a smooth transition and significant growth opportunities.

Description

This is a profitable, 4-year-old e-commerce business specializing in premium beauty and wellness products, located in Dubai, United Arab Emirates. Founded in 2020, the business operates in a strong and expanding market, boasting over 18,000 Instagram followers and a loyal customer base with a 23.41% returning customer rate. Financials show Sales TTM of $356K and Net Profit TTM of $71K, with a cumulative Total Sales of $1.2M. The business leverages diverse marketing platforms including Meta, Google Ads, TikTok, and Klaviyo, supported by a 14.6K email subscriber list. Operations are managed through reliable suppliers in Australia and China, with a fulfillment center in Australia. Key selling points include financial stability, significant growth potential, strong marketing strategies, and a distinctive brand presence. Opportunities for expansion include increasing marketing budgets, adding new product lines, and exploring B2B channels. A dedicated Marketing Manager and E-Commerce Manager are available to ensure a smooth transition for the new owner. The business differentiates itself with quick delivery, competitive prices, easy returns, and a reliable supplier network, contributing to a high customer satisfaction rating of 4.9/5. The owners are selling to raise funds for their primary business. The business is relocatable and management is willing to stay.

Industry Information

Industry Description:
E-Commerce Beauty Products
Classification:
Beauty & Personal Care

Operational Snapshot

Year Established:
2020
Reason for Selling:
Funding for primary business growth

Real Estate & Lease

Status:
Not_included

Listing Details

Listing ID:
13e22060-47a9-41b6-aa98-518089c99882
Deal Status:
For Sale
Date Posted:
July 18, 2024
Last Updated:
September 15, 2025
Currency:
USD

Features & Tags

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