SBA Pre-Qualified eCommerce Brand for Collectible Robot Toys and Action Figures

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Financial Details

Asking Price:
$3,000,000
Annual Revenue:
$7,707,287
Cash Flow / SDE:
$656,995
Profit Metric:
Cash Flow
Valuation Multiple:
4.6x
Source:
Date:
September 15, 2025

Key Highlights

SBA Pre-Qualified eCommerce brand specializing in collectible robot toys and action figures with 15 years of operation.
Strong customer loyalty with a 47% repeat order rate, $1,413 LCV, and diversified sales channels including Amazon, eBay, and Target.
Significant growth potential with a massive catalog, increasing gross margins, and opportunities for private label development.

Description

This is an SBA Pre-Qualified eCommerce business operating in the lucrative Collectibles niche, focusing on robot toys and action figures. With 15 years of established operations, the company has built a strong reputation and a fiercely devoted customer base, evidenced by a 47% repeat order rate and a Customer Lifetime Value (LCV) of $1,413. The business boasts an impressive catalog of over 17,000 SKUs and achieves a high Average Order Value (AOV) of $205. Financials show increasing gross margins from 38% to 43% and $2.0 million in booked preorders. Sales are driven through multiple channels, including their own website, Amazon, eBay, and exclusive arrangements with Target and Macy's. The company leverages creative marketing strategies, including a strong social media presence (100k+ Facebook followers, 67k+ Instagram followers), email marketing (77k+ subscribers), SEO, and content marketing via a weekly blog. The business is highly automated, with the owner reportedly working only 5 hours per week, indicating significant scalability for a new owner. The global collectibles market is substantial and growing, presenting further opportunities for expansion, including developing private label products. The business is represented by Website Closers and is available for acquisition.

Industry Information

Industry Description:
eCommerce / Collectibles
Classification:
Retail

Operational Snapshot

Year Established:
2010
Employees:
2

Real Estate & Lease

Status:
Not_included

Broker Contact

Company:
Website Closers®
Email:
[email protected]
Phone:
(800) 251-1559

Listing Details

Listing ID:
bfeac39a-a502-4356-9c50-f23003ac6a09
Source Listing ID:
WC 3629
Deal Status:
For Sale
Last Updated:
September 15, 2025
Currency:
USD

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